Suzuki Motorcycle India Pvt. Ltd. (SMIPL) has posted an impressive performance in September 2025. According to the Suzuki India September 2025 Sales Report, the company sold a total of 1,23,550 two-wheelers, marking a 25 percent year-on-year increase over the 99,185 units sold during the same month last year.
Domestic sales were the main growth driver, surging 37 percent to 1,05,886 units compared to 77,263 units in September 2024. However, exports recorded a dip, falling to 17,664 units from 21,922 units a year earlier. Despite the slowdown in overseas demand, Suzuki’s overall momentum remains strong thanks to a robust domestic market and increasing brand confidence.
Strong Domestic Sales Lead the Growth
A major highlight of the Suzuki India September 2025 Sales Report is the strong domestic performance. The company benefited from festive season demand, GST reductions, and easier financing options. These factors helped drive double-digit growth in several states, with commuter motorcycles and scooters showing the highest contribution.
According to Deepak Mutreja, Vice President of Sales & Marketing at Suzuki Motorcycle India, September proved to be a remarkable month as festive cheer and affordability led to a 37 percent surge in domestic sales. He added that the recent GST revisions made Suzuki’s models more attractive to customers, giving the brand a solid boost before the festive season.
Exports Face Temporary Challenges
While Suzuki’s domestic numbers showed sharp growth, exports saw a temporary decline in September. The company shipped 17,664 units compared to 21,922 units last year. Industry experts suggest that weaker demand in certain international markets and logistical delays may have contributed to the dip.
Even with the export slowdown, Suzuki’s overall market share in India improved from 5.05 percent to 5.84 percent over the first nine months of 2025. The steady increase reflects the company’s growing presence and acceptance among Indian buyers.
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Suzuki India September 2025 Sales Report – Pros & Cons
| Pros | Cons |
|---|---|
| Strong 37% domestic sales growth | Export volumes dipped |
| Record spare parts revenue | Limited new launches |
| Rising market share | Global demand slowdown |
| New V-Strom colours boost excitement | Temporary supply constraints possible |
Aftermarket Business Continues to Shine
The Suzuki India September 2025 Sales Report also highlights impressive performance in the company’s aftermarket business. Suzuki earned ₹88.1 crore in spare parts revenue, a 17 percent increase over the previous year. This marks the third consecutive month of record aftermarket sales, showing the company’s focus on customer satisfaction and long-term brand loyalty.
The strong aftermarket results are backed by a growing service network and availability of genuine parts across India, helping Suzuki strengthen its position even further.
New Product Updates and Collaborations
Suzuki India September 2025 Sales Report, Suzuki also introduced several new updates to keep its lineup fresh. The adventure-focused V-Strom SX received four new colour options and updated graphics, enhancing its visual appeal and aligning with the start of India’s riding season.
Suzuki also launched its first V-Strom customer expedition to the Himalayas, which gained attention among adventure riders. In a fun and creative twist, the company unveiled the Avenis scooter in a special Naruto anime edition. The collaboration created buzz among young buyers and gave Suzuki’s scooter portfolio a unique pop-culture edge.
Market Share and Industry Outlook
The Suzuki India September 2025 Sales Report comes at a time when the overall two-wheeler market in India is showing signs of recovery. Lower taxes, improved financing, and increasing consumer confidence have created favorable conditions for motorcycle and scooter manufacturers.
Suzuki’s rising market share and record aftermarket growth indicate that the brand is steadily capturing a larger segment of the market. The company expects this positive momentum to continue through the festive season and into early 2026.
Official Statement from Suzuki Motorcycle India
Deepak Mutreja, Vice President of Sales & Marketing, Suzuki Motorcycle India, said, “September has been a remarkable month for SMIPL. The festive cheer translated into strong demand, driving 37% growth in our domestic sales. The recent GST reduction has further added to customer enthusiasm by making our two-wheelers even more affordable. We are optimistic that this momentum will continue through the festive season and beyond, enabling us to serve a larger customer base with our trusted motorcycles and scooters.”
Conclusion
The Suzuki India September 2025 Sales Report paints a picture of a brand on the rise. With 25 percent overall growth, record aftermarket revenue, and stronger domestic sales, Suzuki Motorcycle India has managed to sustain its upward trajectory.
Despite a small drop in exports, the company’s overall market performance remains positive. New product updates, creative collaborations, and a strong aftersales strategy continue to enhance Suzuki’s appeal among Indian consumers. As the festive season continues, Suzuki appears well-positioned for another strong quarter ahead.