OnePlus is gearing up to launch its next flagship, the OnePlus 15, and the company is already making headlines. At the Snapdragon Summit China, OnePlus revealed two major highlights: the smartphone will be powered by the Snapdragon 8 Elite Gen 5 chipset and will feature a completely new camera system—one that moves away from its long-standing collaboration with Hasselblad.
Why No OnePlus 14?
OnePlus skipped directly from OnePlus 13 to OnePlus 1 5, avoiding the number “14,” as “4” is considered unlucky in Chinese culture. This makes the OnePlus 15 a highly anticipated successor with symbolic importance.
The End of the Hasselblad Era
For the past five years, OnePlus partnered with Hasselblad, fine-tuning colors, lighting, and shadow balance to deliver some of the best imaging performance in smartphones. While this collaboration has been valuable, OnePlus now believes it’s time to evolve and take full control of its camera technology.
The Birth of the DetailMax Engine
OnePlus has introduced its new in-house imaging platform called the DetailMax Engine.
Key Highlights
- Promises clear, natural, and real images
- Focuses on authentic photography, not exaggerated AI effects
- Combines powerful hardware with intelligent software
- Aims to set a new standard for clarity in its class
Snapdragon 8 Elite Gen 5 Powerhouse
The Snapdragon 8 Elite Gen 5 chipset will drive the OnePlus 15. This processor promises:
- Unmatched performance and gaming power
- Advanced AI-driven efficiency
- Enhanced camera processing with next-gen ISP (Image Signal Processor)
OxygenOS – Smooth and Powerful
The OnePlus 15 will run the latest OxygenOS, ensuring:
- Fluid performance for everyday tasks
- Superior gaming experience with reduced latency
- Clean and customizable UI loved by OnePlus users
What We Know So Far
- Chipset: Snapdragon 8 Elite Gen 5
- Camera: New in-house DetailMax Engine
- Software: Latest OxygenOS
- Design: Yet to be revealed
- Launch: Official date not announced, but teasers suggest soon
OnePlus 13 vs OnePlus 15 – What’s Different?
| Feature | OnePlus 13 | OnePlus 15 |
|---|---|---|
| Processor | Snapdragon 8 Gen 3 | Snapdragon 8 Elite Gen 5 |
| Camera System | Hasselblad-powered cameras | New in-house DetailMax Engine |
| Photography Style | Color-optimized with Hasselblad tuning | Authentic, natural, AI-minimal imaging |
| Design Naming | Traditional numbering | Skipped “14” → OnePlus 15 (cultural reason) |
| Software | OxygenOS (earlier version) | Latest OxygenOS with gaming & performance boosts |
| Focus | Premium camera partnership | In-house innovation & self-reliance |
also read – Snapdragon 8 Elite Gen 5 vs Dimensity 9500: Best Flagship Processor of 2025?
Key Takeaway
The OnePlus 13 was known for its Hasselblad color tuning and balanced performance, but the OnePlus 15 takes a bold step forward with its own DetailMax Engine and the Snapdragon 8 Elite Gen 5. This marks a shift from partnership-based photography to in-house innovation, signaling the start of a new era for OnePlus smartphones.
Snippet
The OnePlus 15 features the Snapdragon 8 Elite Gen 5 chipset, a new in-house DetailMax Engine camera system, and the latest OxygenOS. Skipping OnePlus 14, this flagship promises authentic photography, smooth performance, and next-level gaming capabilities.
FAQ Section (English)
Q1. Why is OnePlus ending its partnership with Hasselblad?
OnePlus wants to focus on its own DetailMax Engine to achieve authentic, natural, and real-looking photos with more control over imaging technology.
Q2. What is the DetailMax Engine?
It’s OnePlus’ in-house imaging system designed to deliver crystal-clear and natural images by combining powerful hardware with intelligent algorithms.
Q3. Will the OnePlus be more powerful than the OnePlus 13?
Yes ✅, with the Snapdragon 8 Elite Gen 5 and improved imaging engine, it’s expected to deliver a major leap in performance and photography.
Q4. Why is there no OnePlus 14?
In Chinese culture, “4” is unlucky, so OnePlus skipped the number to directly launch the OnePlus 15.
Q5. When will the OnePlus 15 launch?
OnePlus has not officially confirmed the date, but the device was teased at the Snapdragon Summit China, suggesting a launch soon.